Vanerum•Stelter Commits to a National Showroom: Commencing Neocon 2011

  

Merchandise Mart - Chicago, IL
Grand Rapids, MI, furniture manufacturer, Vanerum•Stelter is embracing the global market by expanding its US and international presence. Vanerum•Stelter announces the grand opening of a new showroom located on the 11th floor of the Merchandise Mart in Downtown Chicago. The new showroom is a giant step forward and signifies worldwide growth as the Vanerum Group prepares to open its first North American Showroom. Vanerum•Stelter and European partner, Vanerum Group, are known for bringing innovative furniture products to the market place. The design of the showroom will truly reflect the i3 Environments philosophy by implementing interactive and integrated products to create inspiring communities of knowledge, ie: education, work and healthcare environments (#i3learning).



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Jim Stelter, president of Vanerum•Stelter, said "The timing is precise. Recently we have expanded our international presence by adding dealers throughout the world, specifically in the Middle East, Canada and Australia. In the past year we have expanded our US representation by adding new sales territories supported by an outstanding team. We needed a centralized meeting place that would showcase our products and truly reflect our brand's philosophy and our passion." Vanerum•Stelter's showroom is a critical asset to continued success with the A+D community in the city of Chicago.

Vanerum•Stelter will celebrate the grand opening of the 3,100 square foot showroom, suite 1191 on the 11th floor of the Mart, at Neocon 2011. Armed with a new showroom and a great new platform of products lead by Opti+, Vanerum•Stelter expects to draw a record number of guests during the event. The showroom will feature our
i3 philosophy, interactive products, integrated technology and an inspiring environment with an area dedicated to our Studio process. Vanerum•Stelter has been presenting its collection at Neocon for the past eight years, since the company's formation in 2003. In 2007 the group brought home a Best Of Neocon Gold award for their Optimax educational seating and desking line.

About Vanerum•Stelter
Vanerum•Stelter is an organization dedicated to providing customers with outstanding products and services for their interior environments. Our goal is to enhance how people learn and work by making a connection between people, furniture and technology. This approach lives in the development and implementation of what we call i3 environments–environments that are interactive, integrated and inspiring. Vanerum•Stelter passionately seeks to find a balance between traditional business objectives and their social/environmental responsibilities. Driven by innovation, creativity and a lot of curiosity, the group is dedicated to developing and bringing exciting new products to the North American and global marketplace.
Vanerum•Stelter collaborates with award winning designers and manufacturers from all over the world to deliver high quality products targeted at communities of knowledge: education, work and healthcare.

About VANERUM Group
The VANERUM Group companies manufacture, distribute and/or install products and solutions which help create i3 environments. These environments result from the application of advanced classroom and office furniture, interactive and audiovisual ICT solutions, intuitive room control systems, digital
signage software and static signage solutions. Among the outcomes are more efficient meetings, stimulating learning environments for youth and adults alike and remote interactive collaboration. Our mission is accomplished when learners of all ages consider their educational duties as a right to develop.
To make an appointment to see the new Vanerum•Stetler showroom and to learn about Opti+,
please visit: www.vanerumstelter.com and contact your closest Vanerum•Stelter dealer.

i3learning

Grand Rapids, MI USA: p 616.451.7800 • Diest, Belgium: p +011 32 70 22 26 00 • www.vanerumstelter.com