Vanerum to takeover Limid BV and strengthen its leading role in AV solutions especially for schools

Diest, Houten and Zwolle November 15, 2004



Today Vanerum and Limid announced the takeover of 100% of the shares of Limid by Vanerum. Limid's activities will be integrated into the Vanerum, which will enable the company to further develop its role as a leading AV-specialist. 


"We are delighted with the creation of this new acquisition", says Gert Van Erum, Managing Director of Vanerum. "Both companies compliment each other perfectly. We at Vanerum have developed our company from being a manufacturer of traditional visual communications, namely writing boards, to a supplier of total AV-solutions, on both a retail and a wholesale level. With Limid, that specialized in internet sales and marketing, we will achieve a more consolidated position in the Dutch market and a broader base in our own Belgian market. The expertise that is available at Limid will play an important role in the future and will provide the group with more possibilities in both current channels and new markets, especially in internet sales. In addition to this, Limid has a strong management team who will remain active and compliment the available expertise."
Wijnand van Middendorp , Director of Limid adds: "A perfect marriage: Vanerum possesses specific beneficial assets that are important to us. We will gain access to important products, will be able to achieve improved national coverage and we gain a new market in Belgium for Limid specialities. In addition to all of this, we will be able to deploy a internet strategy for the whole group."
The new combination, with its various subsidiaries (Vanerum Belgium, Vanerum the Netherlands, Vanerum Germany, VSV Belgium, VSV the Netherlands and Limid BV) will concentrate its activities around the central theme of Visual Communications in three core markets: School equipment, AV-equipment (retail and wholesale) and Signposting systems. Together they are responsible for a turnover of € 40 million, they have a combined staff of 175 employees, individual branches in three countries and agents in Europe and the USA. More information can be found on the respective websites:, and